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St. Edmund Campion Secondary School
Department of Business Studies


COURSE NAME: Entrepreneurship: The Venture
COURSE CODE: BDI 3C
LEVEL: Grade 11, College Preparation



 COURSE OVERVIEW

This course focuses on ways in which entrepreneurs recognize opportunities, generate ideas, and organize resources to plan successful ventures that enable them to achieve their goals. Students will create a venture plan for a school-based or student-run business.Through hands-on experiences, students will have opportunities to develop the values, traits, and skills most often associated with successful entrepreneurs.

PREREQUISITE:  None



 CURRICULUM STRANDS AND OVERALL EXPECTATIONS

ENTERPRISING PEOPLE AND ENTREPRENEURS

By the end of the course students will:

  • Analyse the characteristics and contributions of enterprising people;
  • Compare the characteristics and contributions of various entrepreneurs;
  • Assess their own entrepreneurial and enterprising potential.

IDEAS AND OPPORTUNITIES FOR NEW VENTURES

By the end of the course students will:

  • Explain the importance of invention and innovation to venture creation;
  • Analyse various methods of generating ideas and identifying opportunities to satisfy needs and wants;
  • Generate realistic new ideas and identify possible opportunities for a school-based or student-run business;
  • Conduct primary and secondary marketing research to evaluate the idea or opportunity for their proposed venture.

THE BENEFITS OF A VENTURE PLAN

By the end of the course students will:

  • Assess the importance of having a venture plan;
  • Analyse the structure and content of a venture plan;
  • Explain how to evaluate and revise a venture plan.

BUSINESS COMMUNICATIONS

  • Demonstrate an understanding of the characteristics of effective business documents and communications;
  • Use appropriate technology to facilitate effective communication;
  • Maintain a portfolio of exemplary work that illustrates their skills in information and communication technology, including the ability to create effective business communications.

DEVELOPING AND COMPLETING A VENTURE PLAN FOR THE PROPOSED BUSINESS

By the end of the course students will:

  • Analyse the resources required to run their chosen venture;
  • Complete the components of an effective production plan for their chosen venture;
  • Complete the components of an effective marketing plan for their chosen venture;
  • Complete the components of an effective financial plan for their chosen venture;
  • Produce, using appropriate software, a venture plan for their chosen venture.


 ASSESSMENT AND EVALUATION

Evidence of student achievement for evaluation is collected over time from three different sources – observations, conversations, and student products. Student products may be in the form of tests or exams and/or assignments (which may include rich performance tasks, demonstrations, projects, and/or essays). The final grade will be determined based on term work (70%) and a final evaluation (30%).

Term Work

70%

Final Culminating Activity

10%

Final Exam

20%

Within these two areas, marks will be obtained using the four categories specified in the Ontario Curriculum Grades 11 to 12: Business Studies, 2006.

KNOWLEDGE AND UNDERSTANDING 25%

  • Knowledge of content.
  • Understanding of content.

THINKING 25%

  • Use of planning skills.
  • Use of processing skills
  • Use of critical/creative thinking processes.

COMMUNICATION 20%

  • Expression and organization of ideas and information in oral, visual, and written forms, including electronic forms.
  • Communication for different audiences and purposes in oral, visual and written forms, including electronic forms.
  • Use of conventions, vocabulary, and terminology of the discipline in oral, visual and written forms, including electronic forms.

APPLICATION 30%

  • Application of knowledge and skills in familiar contexts.
  • Transfer of knowledge and skills to new contexts.
  • Making connections within and between contexts.


Please refer to St. Edmund Campion's Evaluation Policy for further details
regarding assessment and evaluation.